As the director of marketing at Prescient Applied Intelligence, Betsy Hargus is responsible for all aspects of promoting the company's brand, products and services, including media and analyst relations, lead generation, and channel and marketing programs.
Before joining Prescient, Hargus was vice president, client services, at the Vovéo Marketing Group. Prior to the Vovéo Marketing Group, Hargus held various management positions with both Siebel Systems and Oracle Corporation. At Siebel Systems, Hargus held the roles of group manager for platform alliances, with worldwide responsibility for the Unisys alliance, and group manager for all industry alliances in the consumer and retail goods sectors. During her tenure with Oracle, Hargus was the global account manager for the Oracle and SAP relationship. Her responsibilities included coordinating business development efforts to the Oracle and SAP partner community, driving technology initiatives with joint customers and managing a number of strategic marketing activities. Hargus graduated magna cum laude from Edinboro State University with a bachelor's of arts degree in English. |