Ben DiSanti offers a diverse background in planning / advertising / promotional marketing that spans 20 years. For the past 12 years, he has focused on building the planning discipline for a variety of agencies.
Currently at TPN, his focus is on establishing planning and molding actionable consumer, brand, and marketplace insights into INSPIRATION for creative ideation.
Ben continually strives to unearth the key motivational nuggets that drive consumers to action, while also building a bond with the brand. This approach is being applied successfully for several TPN clients including Wal-Mart, Orbitz and Hersheys. The result of providing this level of understanding is continuous growth for our clients.
Ben's passion for this business continues to grow with each year. When not in the office, however, he loves to spend his time with his wife Kris and their two daughters, LeeAnn and Emma, sitting on their pier enjoying a sunset over the lake. |