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Alfred G. Scheid is Chairman of the Board of Scheid Vineyards. Known by everyone as Al, he was one of the founders of the company in 1972 along with E. F. Hutton & Company and has served continuously since that time. Up until 1988, Al was involved in various other business opportunities in addition to the vineyard business, including a color graphics firm and the founding of two biotechnology companies for which he served as CEO. In 1988, he bought out the interests of E. F. Hutton, becoming the sole owner of Scheid Vineyards. Al served as the company's Chief Executive Officer until 2002, when the CEO role was assumed by Scott D. Scheid. Al is a founder of the California Association of Winegrape Growers, a trade association that represents the interests of California wine grape producers, and has served as its chairman. Al is also a founder of Monterey County Vintners and Growers Association, a trade association composed primarily of wine and grape producers. He is a graduate of the Harvard Graduate School of Business and is the father of Scott and Heidi Scheid. | 