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Profile of Alan Rutherford
 

Alan Rutherford

 
CEO - Digitas Global - Digitas Inc.
 
Alan Rutherford Email :
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Company Name : Digitas Inc.
 
Company Website : www.digitas.com
 
Company Address : 33 Arch St.
Prudential Tower, Boston, MA,
United States,
 
Alan Rutherford Profile :
CEO - Digitas Global - Digitas Inc.
 
Alan Rutherford Biography :

As the CEO of Digitas Global, Rutherford leads the division of the group formed to grow the agency's business and service to clients worldwide. He is based in London and reports to Digitas Chairman and CEO, David Kenny.



Rutherford is charged with driving the growth opportunity of Digitas Global by leading the agency's expansion into major new markets around the world, building relationships with global clients and leveraging the agency's expansion platform businesses, which include the Digitas agencies, the Media Operations and Technology division and Prodigious Worldwide.



Prior to joining Digitas, Alan was VP of Global Media for CPG giant Unilever, where he was charged with increasing both the strategic input of media and efficiency performance. In this role Alan was responsible for significant changes to the way Unilever manages its approach to brand communication. In 2004, he was nominated as one of the ten most influential people in Media.



Prior to joining Unilever in 1998, Rutherford served as a Director at Ogilvy and Mather Europe. Since beginning his career in advertising in 1983, he has held a range of planning, buying and account management positions. Rutherford received an Honors B.A. in Economics from Leicester University.

 
Alan Rutherford Colleagues :
Name Title Email

Laura Lang

CEO - Digitas Please login

Mark Beeching

Chief Creative Officer Please login

Torrence Boone

Pres. - Digitas Boston Please login

Jim Rossman

COO Please login

Joanne Zaiac

Pres. - Digitas New York Please login


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