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Dr. Alan L. Montgomery received his M.B.A. and Ph.D. in Business from the University of Chicago in 1994. Since 1999 he has been an associate professor of marketing at the Tepper School of Business, Carnegie Mellon University. Additionally, he is also a faculty member at the Machine Learning Department in the School of Computer Science at Carnegie Mellon University. Previously, he was an assistant professor of marketing at the Wharton School of the University of Pennsylvania.
Dr. Montgomery’s fields of interest include electronic commerce, the analysis of clickstream data, micromarketing, pricing, and data mining. A main theme in his research has been the use of large-scale marketing transactions dataset to aid managers in making better pricing and promotional decisions. Some current research projects include the customization of pricing strategies for micro-marketing, automated approaches to the analysis of sales data, new methodologies for estimating consumer price sensitivity, the study of virtual marketplaces, the design of shopbots, user profiling, and the analysis of web paths for constructive adaptive web designs and marketing strategies | 