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Al Girardi Innodata Isogen’s Chief Marketing Officer has more than a dozen years experience in corporate and product marketing with the most successful business services and IT enterprises in the world including companies such as IBM Microsoft Fujitsu Unisys Software AG General Electric About.com and Monster.com.
His expertise includes business and brand strategy corporate and product marketing demand creation and lead generation online and web marketing direct marketing event marketing marketing and corporate communications product management advertising and public relations.
He has particular concentrations of experience in the IT and business services arena including business process outsourcing (BPO) knowledge services and professional services as well as the enterprise software Internet services content & knowledge management sectors. In addition Al has extensive experience with financial products and services pharmaceuticals and telecommunications.
Prior to joining Innodata Isogen Al was Vice President of Marketing Communications and Brand Strategy at Antenna Software a developer of Web-based wireless CRM software applications. Before this Al was head of the Corporate Branding Practice at Bozell Sawyer Miller (now Weber Shandwick) the largest strategic communications company in the world. Prior to BSMG he led the Corporate Reputation Unit of the Financial and Corporate Communications Division at Grey Communications International (GCI Group).
He received his BA from Vassar College (1987) and his MSJ from Northwestern University (1991). Al also completed language studies at the Universities of Nice and Grenoble (1989) and is the recipient of several major business writing awards. | 